Geraldine Laybourne

Geraldine Laybourne spent 15 years at Nickelodeon, taking over the management of the network, and started accepting advertising for the network, in 1984. Laybourne and her team were responsible for creating and building the Nickelodeon brand, launching Nick at Nite and expanding the network by establishing it in other countries, developing theme parks and creating Nickelodeon magazine, movie, toy... read full bio